CED Electrical Group is proud to have been a sponsor of the 5th annual Electrical Wholesaler Magazine Awards on the 9th of May. It was a terrific evening with many of the electrical industry high flyers in attendance. The award sponsored by CED was ‘Best Wholeslaer 6-25 Branches’ which was presented by CED’s own Barry Brown. This award went to KEW and we would like to congratulate them along with all the other award winners and ‘highly commended’ winners in each of the categories. Full details are available on the awards Site. As part of CEDs 25th year celebration, having a prominent table (table 1!) on the night - allowed all of our special guests and CED team members to thoroughly enjoyed the event, we are grateful to EW for inviting us to be one of the category sponsors and thanks to them for making it a night to remember. Click here to view some of the images of the night.

To celebrate our 25^th year anniversary and we have updated our corporate branding! With the help of Right Angle Creative: branding consultants. We have undergone a complete brand refresh and product range simplification. You will notice our corporate logo and colour has changed alongside our brand logos and colours. We have also simplified the CED product brands from six to four unique brands namely Axiom, Meridian, Airmaster and Profix. We have done all these to give a more contemporary look to our company, product packaging, all our marketing materials, and our website. The new look marketing materials and packaging content are now available across shelves nationwide as a roll out over the next 12 months, so keep a look out!

We have completely changed the look and format of our price list from a previous line-drawing, black and white book for our 20th Edition, we went back to the basics and decided that a new approach would suit our 2019 branding update. This has meant that we have taken our expansive range of what was previously 10 catalogues and merged them as one unified catalogue to allow for much easier product selection and to avoid searching through multiple publications. The new book comes as a priced ‘wholesaler pricelist’ and an unpriced catalogue for trade counters and general circulation. The priced wholesaler price list Edition 20 is now out and the unpriced catalogue will be coming out in the next few weeks.

We are making a big deal of our 25th year anniversary and below are some of our trade press adverts you will be seeing coming out in the following months.